The people that understand why you do what you do won't need any marketing techniques to convince them to work with you.
They'll just know you are their person.
Here are the foundations of my work ethics
It's much more than "work" for me:
No persuasion tricks
I don't believe in spending time, effort & money into convincing people to work with me.
Working out of love
I only work with humans that love what I do & whose work touches and inspires me.
When it's real, there is no need for a script. This means I never engage in any "sellsy" marketing.
I love real life stories - no fantasy. What interests me is showing your actual impact and contribution.
My Digital Marketing certifications
Click on the badges below to find out more.
Long story short:
I graduated from a business school named HEC Montréal with a major in Finance & Applied Economics. So let's say I'm pretty good with money and all things business.
I spent close to 6 years working for a digital marketing company named The French Marketer as their Chief Operating Officer. That's where I got all my real life training on digital marketing but also team leadership, project management & client care.
Annie Hyman Pratt
CEO at Leading Edge Teams
" When Annick was COO of French Marketer, she was a member of the Leading Edge Teams leader development program. She was a natural analytical thinker and she improved her leadership skills immensely to grow, develop, and manage a full internal operating team. This team, under Annick, was able to grow the business strongly in both the top line and bottom line. Both her CEO and her team appreciated her dedication to the team and the business. I recommend her strongly."
"It's difficult to describe how Annick's work impressed me when I had the chance to work with her. Annick is a great person, who knows how to manage the project of writing a book with efficiency and intelligence. Her perception of marketing is breathtaking. But where does she get all her ideas? Project Management and Marketing Strategy are undoubtedly qualities for which any entrepreneur should call Annick for."